Flex Watches  was created to raise awareness for a group of charities through their colorful products.
Their principled mantra of "10 colors|10 charities|10 percent" means that each product color represents a different organization, yet allows for 10 percent of the net profits to be distributed evenly to the 10 different organizations. We're so thankful that Flex Watches chose the Pink Flex Watch to represent Keep A Breast!

What makes this partnership even more meaningfull is that Flex Watches Co-founder and CEO, Trevor Jones, has a personal connection to breast cancer which he shared with us:

"Ever since my mom was diagnosed with cancer in 2006, I've taken an interest in some of the amazing organizations support breast cancer awareness. When I found out about Keep A Breast Foundation and how they were raising awareness for the issue through exposing young people to various methods of prevention, I become an active follower. When Flex Watches was created, I couldn't think of a better organization to link with The Pink Flex than KAB" -Trevor Jones,  CEO / Co-Founder at Flex Watches, Inc.